ACU-011 Five Pages You Must Have On Your Acupuncture Website
AcuSprout: Acupuncture Podcast
11/20/20
•63m
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MAKE YOUR WEBSITE SO SHARP THAT THE ALGORITHMS DRIVE NEW PATIENTS TO YOUR DOOR - EPISODE 011
You can play on social media all you want, but if your website isn’t sharp you may be losing out on potential patients. Building a following on social media is like building a house on rented land. Your website is your house. Make it tight and the right patients will find you. After that, you can use social media to get them to your door. Let’s get to work and spruce up your website.
YOU’LL LEARN
- The 5 Must Have Pages every clinic practice should have.
- How to map your website out.
- How to attract your ideal patients with your website.
- What you should have, “Above the Fold”.
- The special sauce recipe of how to go 2.0 with your website.
RESOURCES
- Check out the website here for an example of providing a nice resource in exchange for an email address.
- Don’t be shy! Scoop it up!
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Previous Episode
MINDSET MONDAY
We talk about intention so often in Chinese Medical School. Prior to treating that patient you need to have a clear intention, and you get there by doing a full evaluation, diagnosing and then formulating a plan.
In business, our VISION is our INTENTION. It is the seeing before the doing. It is about getting clear on where we want to go, how we affect our community, how we want to do things, who we want to attract and how we want to behave. It’s the voice that guides the internal workings of your company, whether that is just you, or your staff of 20 employees. It is the quiet OM of your business which unites all parts into a cohesive entity.
YOU’LL LEARN
In this episode of Mindset Monday Stacey discusses:
- A quick review of Values, Mission Statement and redirection in case you want to start at the beginning.
- What is a vision statement?
- The top reasons you need a vision statement.
- How to define your company vision.
- Ben and Jerry’s provides an amazing example!
- I break down my AcuSprout vision.
CALL TO ACTION:
- Work sequentially through the Mindset Monday Series here.
- Have you listened to the latest interview about taking motor vehicle cases? It’s a way to financially sustain your practice. Listen here.
- Share the podcast with a classmate or fellow Acupuncturist!
SHOW NOTES
- You can find them here.
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Next Episode
ACU-012 Mindset Monday - How To Set Business Goals
December 3, 2020
•32m
What if you could have exactly what you want in life? How will you get there? You can’t get from point A to point B without a map. Same with your life. This podcast isn’t anything new or special. It is a simple prompt, a nudge and a reminder that in order to achieve great things you have to have a plan. I encourage you to listen and then take action and begin planning. Have some crazy dreams and then have some boring rudimentary goals. This life of yours is your canvas. You get to choose. Set your intentions and then get into action. Then, fall in love with the process. Someday I want you to come back to me and say how your badass goals at the end of 2020 launched your dream!
YOU’LL LEARN:
In this episode of Mindset Monday I discuss:
- How important it is to evaluate the past before you launch new goals for your future.
- I do a deep dive on S M A R T goals. An acronym to help you process your goals and help you move forward.
- The questions to ask yourself when you feel like quitting.
- Should you share your goals?
- Do you need a plan “B”?
- Where you should start.
CALL TO ACTION
- Schedule a couple hours to set your goals for the upcoming quarter or year.
- Head over to Apple Podcasts and leave a review!
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