ACU-012 Mindset Monday - How To Set Business Goals
AcuSprout: Acupuncture Podcast
12/03/20
•32m
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What if you could have exactly what you want in life? How will you get there? You can’t get from point A to point B without a map. Same with your life. This podcast isn’t anything new or special. It is a simple prompt, a nudge and a reminder that in order to achieve great things you have to have a plan. I encourage you to listen and then take action and begin planning. Have some crazy dreams and then have some boring rudimentary goals. This life of yours is your canvas. You get to choose. Set your intentions and then get into action. Then, fall in love with the process. Someday I want you to come back to me and say how your badass goals at the end of 2020 launched your dream!
YOU’LL LEARN:
In this episode of Mindset Monday I discuss:
- How important it is to evaluate the past before you launch new goals for your future.
- I do a deep dive on S M A R T goals. An acronym to help you process your goals and help you move forward.
- The questions to ask yourself when you feel like quitting.
- Should you share your goals?
- Do you need a plan “B”?
- Where you should start.
CALL TO ACTION
- Schedule a couple hours to set your goals for the upcoming quarter or year.
- Head over to Apple Podcasts and leave a review!
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Previous Episode
ACU-011 Five Pages You Must Have On Your Acupuncture Website
November 20, 2020
•63m
MAKE YOUR WEBSITE SO SHARP THAT THE ALGORITHMS DRIVE NEW PATIENTS TO YOUR DOOR - EPISODE 011
You can play on social media all you want, but if your website isn’t sharp you may be losing out on potential patients. Building a following on social media is like building a house on rented land. Your website is your house. Make it tight and the right patients will find you. After that, you can use social media to get them to your door. Let’s get to work and spruce up your website.
YOU’LL LEARN
- The 5 Must Have Pages every clinic practice should have.
- How to map your website out.
- How to attract your ideal patients with your website.
- What you should have, “Above the Fold”.
- The special sauce recipe of how to go 2.0 with your website.
RESOURCES
- Check out the website here for an example of providing a nice resource in exchange for an email address.
- Don’t be shy! Scoop it up!
Mentioned in this episode:
Next Episode
ACU-013 From Graduation to Start-Up Of An Herbal Pharmacy with Travis Kern LAc
December 10, 2020
•95m
READY, SET, LAUNCH!
In this episode I chat with Travis Kern LAc., one of the founders of Root and Branch in Portland, Oregon. This is the story of how he and his business partner Travis Cunningham LAc., braved the system and launched a brick and mortar Herbal Pharmacy that serves practitioners all over the country (US), in filling our patient’s herbal prescriptions.
TODAY’S GUEST
TRAVIS KERN LAC. CO-FOUNDER OF ROOT AND BRANCH IN PORTLAND OREGON
Growing up in New Orleans as the son of a dietitian and in a very social household, Travis K. has always had a keen interest in the components of good living, namely food, drink, and community. He trained as a professional chef and had his first career in catering and restaurants. Travis uses his culinary training in the creation of herbal medicines, relying on a deep understanding of how plants and minerals change with heat and manipulation. Now with his training in Chinese medicine, he is able to channel that Southern passion for the good life into the research and design of life-changing medicines for people in need.
FIND HIM HERE:
- www.rootandbranchpharmacy.com and if you are in Portland, stop by the shop and say hi. We always love to meet practitioners and talk to them about what we do and how we can help practitioners do what they do better.
- QUESTIONS? 971-288-5939 (They are super helpful with herby questions! I call them often.)
- Instagram @rootandbranchpdx
YOU’LL LEARN
- Travis explains the multitude of offerings Root and Branch has and how they can help new practitioners fill scripts for their patients.
- The Genesis of Root and Branch is laid out in detail.
- Do you know what the three most valuable business principles are? Listen in and find out.
- How to win friends and influence the surrounding businesses with community service.
- The most valuable way to get new patients is still the friendly BBQ. (Well, maybe not right now....2020.)
- Do you know what the MOST important character asset is that will keep your doors open? This is BIG!
- Yes, you can become your own bookkeeper, and you probably should! We talk about how.
- Travis shares the inside scoop with how the Travis’s were able to open shop, and how they managed that risk.
- Lastly you, yes you, ARE ENOUGH! So do the thing!
SPECIAL OFFER FOR ACUSPROUTS!
- Get $25 in store credit when you set up a new practitioner account at Root and Branch. Here is your special link!
- (This is an affiliate link. There is no cost to you, but I may earn a small commission. I only affiliate with businesses that I truly believe in.)
RESOURCES
- Bookkeeping youtube videos Travis watched to learn how to set up the books.
- I mention the book I am reading. The Power of Self Confidence, by Brian Tracy. It’s a great read.
CALL TO ACTION
- Call someone and tell them you love them. That’s all. Life is too short to not tell people how awesome they are!
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