
160: Operating a Calm SaaS Business
The Bootstrapped Founder
10/28/22
•18m
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For most founders, running a business is juggling hot coals while riding on a unicycle. It's a stressful occupation, requiring constant vigilance, and offers barely any downtime to recover or relax.
But it doesn't have to be that way.
- Operating a Calm SaaS Business
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course
This episode is sponsored by MicroAcquire.
Previous Episode

159: Pricing for Calm SaaS Businesses
October 21, 2022
•15m
One of the biggest points of confusion for any software business is pricing. It often takes months, if not years, to find a working way to charge your customers, and even then, you'll need to adjust it over time. Pricing is never done, and often, it doesn't work.
But fortunately, there are a few foundational choices you can make to keep your pricing efforts calm and manageable.
Today, we'll look at what dimensions to price along, what kinds of subscriptions to offer, and which pricing models to avoid.
- Pricing for Calm SaaS Businesses
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course
This episode is sponsored by RailsDevs.com and MicroAcquire.
Next Episode

161: Calm Business Misconceptions
November 4, 2022
•12m
In a world where everyone talks about disruption and hustling, the concept of a calm business can seem out of place or even naive. How can you compete with people who spend 80 hours a week working in their businesses —publicly boasting about their so-called "grindset"— when you treat your fledgling business as a side project that you only work on in the evenings?
For many entrepreneurs, calmness is a pipe dream—a nice fantasy but impossible to accomplish.
As you can probably imagine, I beg to differ. Running a calm business is definitely possible, and the perception of it being a flawed concept
often lies in a few myths and wrongful assumptions that I want to debunk today.
- Calm Business Misconceptions
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course
- Zero to Sold & The Embedded Entrepreneur, my books on entrepreneurship
This episode is sponsored by MicroAcquire.
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