ACU-039 How To Use Social Media To Market Your Acupuncture Practice

AcuSprout: Acupuncture Podcast

09/15/22

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42m

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Transcript

Featured In

ACU-039 In today’s podcast I am going to share how to create effective social media posts to promote awareness of your Acupuncture Clinic.

What you'll learn:

Content creation and how to get the most out of your topics.
Where to start.
What tools I recommend.
Tips and Tricks to grow and get patients on Instagram.
How to use the 10 minute SMASH to grow your followers.
We will cover what to put in your profile bio.
How often to post.
The "must have" ingredients to each post.
And what NOT to do.

RESOURCES

Canva - simple graphic designs for everything
Hootesuite - social media post management
Later - social media management
Constant Contact - email marketing
Linktr.ee - put in your instagram bio to create email catch or schedule button

This is just another learning possibility. It is also a really great avenue to be creative if you are a creative person. I like it for that. I did NOT enjoy the very beginning of the learning process, but I am faster at it now an enjoy the process.

Jane Electronic Medical Records. Use this link to get your first month free!Follow AcuSprout on Instagram and Facebook

Mentioned in this episode:

Schedule your 15 minute bookkeepping consultation here!

Previous Episode

ACU-038 Prescribing Herbs: A Practitioners Guide

August 31, 2022

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24m

ACU-038 A practical guide and considerations when prescribing herbal supplements to your patients.

In today’s episode I am going to cover.....

The legal requirements you must follow to prescribe herbs, including state and federal guidelines.
What to look for when purchasing herbs from a distributor.
What you need to know about reselling herbs and other products.
What you need to know about reselling vs dispensing vs creating products.

Resources

White paper: Good herbal compounding and dispensing practices by AHPA 2017NCCAOM State Licensure - Does your state require certification?FDA Labeling GuidelinesNIH-Strengthening Knowledge and Understanding of Dietary SupplementsFDA - Cosmetics Labeling Guide Jane Electronic Medical Records. Use this link to get your first month free!Follow AcuSprout on Instagram and Facebook

Mentioned in this episode:

Schedule your 15 minute bookkeepping consultation here!

Next Episode

ACU-040 Should A New Acupuncturist Start A Podcast? with Michael Max LAc.

September 29, 2022

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24m

Are you a new Acupuncturist who wants to start a podcast?

Success is not a straight line. It is a succession of failed experiments, hard work, strong networks, support systems, timing and happy mistakes.

In this episode, on a random Sunday afternoon while testing new recording software a great little happy mistake of a podcast episode is born. I invite my Grumpy Uncle, Michael Max onto a mock podcast just to fill some airtime that I can later tinker with, but it was too good to not share.

Today’s Guest

MICHAEL MAX LAC.

I’ve been a student of acupuncture and Chinese medicine for going on 20 years now. It began as a curiosity as to how a few needles could not only resolve a stubborn health condition I’d had since childhood, but also improve my digestion, quality of sleep and mood. This lead me first to acupuncture school, and then Asia where I worked my way through the gate of Chinese language so I could study with doctors there. Today my work is informed by my clinical practice, the materials I read in Chinese from doctors of centuries past, and the teachers of our modern times who synthesize observations of the past with the challenges of the present. This podcast is rooted in my own curiosity, inquiry and appreciation for different points of view.