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The Bootstrapped Founder - 296: Yong-Soo Chung — Surviving Serial Entrepreneurship
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296: Yong-Soo Chung — Surviving Serial Entrepreneurship

The Bootstrapped Founder

02/21/24

55m

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Featured In

Yong-Soo Chung (@yongsoochung) is a champion of the Personal Holding Company: he owns several businesses, a media company, eCommerce, and a service provider among them. How does one stay sane with that much work in such diverse fields? He shares his survival framework and much more on the show today.

I talk to Yong-Soo about hiring the right people to operate your business once it's outgrown you, if he would ever sell his money-making assets, and just how important it is to have your own distinct voice in a world full of best practices.

Looking to hire an operator for your business? Start a few more companies? Become better at juggling multiple hats? This one is for you!

Yong-Soo on Twitter: https://twitter.com/yongsoochung

00:00:00 Juggling Multiple Passion-Based Businesses

00:14:26 Building and Nurturing Exceptional Talent

00:20:55 Lessons Learned From Starting Projects

00:30:23 Exploring Audio-First and Video Formats

00:35:16 Podcast and Newsletter Strategy Optimization

00:45:47 Navigating Social Media Self-Identity

This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/yong-soo-chung-surviving-serial-entrepreneurship/

The podcast episode: https://tbf.fm/episodes/296-yong-soo-chung-surviving-serial-entrepreneurship

The video: https://youtu.be/Q9oQdvSxZXs

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter

My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

  • (00:00) - Juggling Multiple Passion-Based Businesses
  • (14:26) - Building and Nurturing Exceptional Talent
  • (20:55) - Lessons Learned From Starting Projects
  • (30:23) - Exploring Audio-First and Video Formats
  • (35:16) - Podcast and Newsletter Strategy Optimization
  • (45:47) - Navigating Social Media Self-Identity

Previous Episode

undefined - 295: Forever Business or Exit?
295: Forever Business or Exit?

February 16, 2024

14m

Many indie hackers and solopreneurs have a big exit as their primary goal. That
might be because of the money, but also because of a business’ limited life
span. But is there something like a ‘forever business’?

If so, what do you have to keep in mind here?

This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/forever-business-or-exit/

The podcast episode: https://tbf.fm/episodes/295-forever-business-or-exit

Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter

My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

Next Episode

Making money is hard. But even TAKING money takes some careful decision-making. Let's dive into payment platforms for solopreneurs today. Between Stripe, Paddle, and Lemon Squeezy (and then some), we have plenty of choices. But what matters most to people who already juggle 14 different jobs? I'll share what makes these platforms great, useful, and occasionally problematic for indie founders.

This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/payment-platforms-for-solopreneurs/

The podcast episode: https://tbf.fm/episodes/297-payment-platforms-for-solopreneurs

Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter

My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

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