265: "Authenticity" in the Digital Age

The Bootstrapped Founder

11/03/23

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10m

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What does it even mean to be "authentic" online? Just posting things you want other people to see? Sharing everything, treating people like friends? Or maybe it's being extremely professional at all times. With audiences in the hundreds, 1000s, and millions, the old rules of what it means to be yourself in front of others don't apply anymore.

We have to recontextualize our self-presentation online, to be able to both feel like we are ourselves and to make our audiences feel that they get to see the real us. Unfortunately, this does not work with our traditional approach.

When it comes to authenticity, the size of virtual audiences we can quickly build creates the need for a new and slightly different way of thinking about what it means to be our true selves in front of people who only get to see the surface. Here is how you can be authentic in a digital world.

Here's the conversation with @dickiebush I reference: https://thebootstrappedfounder.com/dickie-bush-the-power-of-digital-writing/

This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/authenticity-in-the-digital-age/

The podcast episode: https://share.transistor.fm/s/ac0bd48a

The video: https://www.youtube.com/watch?v=Fn1xXU0J3gU

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter

My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
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Previous Episode

264: Dickie Bush — Harness the Power of Digital Writing

November 1, 2023

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56m

Dickie Bush (@dickiebush) discusses Ship 30 for 30, a movement he started to transform writing from a solitary to a communal activity, now a structured course.

Along with Nicholas Cole, their partnership propelled Ship 30 to new heights. They emphasize the role of community and social media like Twitter in refining ideas and building credibility. Our discussion contrasts digital and traditional writing, explores content creation challenges like imposter syndrome, and shares tips for resonating content creation. We dive into the software and media realms, highlighting the value of small iterations and immediate feedback in product creation.

We touch on the promise of dictation software and delve into Dickie's personal inspiration, his mom, who's not only influenced his journey but also become a cherished figure in the Ship 30 community.

Dickie on Twitter: https://twitter.com/dickiebush
Ship 30 for 30: https://www.ship30for30.com/

00:00:00 Modern Writing

00:05:37 Start Writing Community, Overcome Challenges

00:12:56 Test and Refine Ideas With Twitter

00:16:59 Content Creation and Imposter Syndrome

00:26:53 Writing for Personal Growth and Teaching

00:37:29 Building Software for Publishing Atomic Essays

00:40:58 Ship30 and Writing Ventures

00:51:21 Discussion on Writing and Publishing Books

This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/dickie-bush-the-power-of-digital-writing/

The podcast episode: https://share.transistor.fm/s/f6d25fb5

The video: https://youtu.be/GiDmVoHwE-Q

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter

My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

(00:00) - Modern Writing
(05:37) - Start Writing Community, Overcome Challenges
(12:56) - Test and Refine Ideas With Twitter
(16:59) - Content Creation and Imposter Syndrome
(26:53) - Writing for Personal Growth and Teaching
(37:29) - Building Software for Publishing Atomic Essays
(40:58) - Ship30 and Writing Ventures
(51:21) - Discussion on Writing and Publishing Books

Next Episode

266: Sakshi Shukla — Understanding Identity and Being the Only One

November 8, 2023

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55m

Do you truly know yourself? Have you ever wondered about your multidimensional identity —the many layers of who we are and to whom— and the role it plays in finding your purpose? Well, Sakshi Shukla knows, and she's going to take you on her journey of self-discovery. Today, I delve into a profound conversation with Sakshi about her transformation from a medical professional to a successful content strategist, and the pivotal role self-awareness played in this journey. And of course, how she found purpose in all of this.

Sakshi on Twitter: https://twitter.com/thesakshishukla

00:00:00 Kevin Kelly's Impact on Identity

00:08:11 The Problem With Following Best Practices

00:14:51 Discovering Identity and Building Confidence

00:21:54 Forgiveness and Embracing Uncertainty Importance

00:33:55 Navigating Identity and Education Choices

00:39:18 Accepting Different Dimensions of Identity

00:44:35 Finding Support and Empowering Women

This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/sakshi-shukla-understanding-identity-and-being-the-only-one/

The podcast episode: https://share.transistor.fm/s/23b7e7e3

The video: https://www.youtube.com/watch?v=5oe_qJBMkOY