S1EP12 - Branded podcast in Europe: the case of Blum
Sounds like Europe, cross-border podcasting
06/10/24
•20m
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More and more people are listening to podcasts, and that translates into interest from brands and sponsored content. A very clear example of how branded content has made its way into podcasting in recent years is Blum, an audio thriller sponsored by Switzerland Tourism and produced by the Spanish production company El Extraordinario. To find out more about Blum and the state of branded podcasting in Europe, Javi Caminero is joined by Marcus Hurst, Creative Director of El Extraordinario. Learn more about Marcus’ recommendation:
- El Constructor: https://es.wikipedia.org/wiki/El_Constructor_(documental)
Visit the WePod project website: https://www.wepodproject.eu/welcome Credits:
- Hosted and written by Javi Caminero
- Sound design by Manu Tomillo
- Coordinator: Alexander Damiano Ricci
- Executive producer: Ana Ribera
This project has received funding from CROSS-Sectoral of the Creative Europe Programme.
Previous Episode
S1EP11 - Learning about podcasts in Portugal
May 27, 2024
•25m
Is it easy to thrive in Portugal for independent podcast producers? What does the future hold for podcasting there? On this episode of Sounds Like Europe, Javi Caminero is joined by Luís Sousa, Content Director at Bruá Podcasts, to understand better the landscape and current status of the podcasting industry in Portugal. Listen to Luís’ recommendations:
- Extremamente Desagradável: https://open.spotify.com/show/6NhXT8X7ps2AxjbPeInidM?si=_nte7H5vSFCO-fIGidegYg&utm_source=copy-link
- Oniroscópio: https://open.spotify.com/show/7mpR0F2m5NPFr5HWgcfYms?si=GMU2K4XwQzKENBqU2h3YeA&utm_source=copy-link
- A Queda de Ingonish: https://open.spotify.com/show/40ZbrQkSHESrdOzpZggkb4?si=_rSD7qyIQ2-Q65e43YsfOg&utm_source=copy-link
Visit the WePod project website: https://www.wepodproject.eu/welcome Credits:
- Hosted and written by Javi Caminero
- Sound design by Manu Tomillo
- Coordinator: Alexander Damiano Ricci
- Executive producer: Ana Ribera
This project has received funding from CROSS-Sectoral of the Creative Europe Programme.
Next Episode
S1EP13 - Exploring the European audiobook market
June 24, 2024
•13m
For some time now, the most successful books have also been available in audio version, something that allows them to reach a wider audience or to facilitate their consumption for those who want to read them but cannot do so due to a lack of time. To understand the current state of audiobooks in Europe, Javi Caminero is joined by one of the leading experts on the subject, Javier Celaya. Learn more about Javier’s recommendation:
Visit the WePod project website: https://www.wepodproject.eu/welcome Credits:
- Hosted and written by Javi Caminero
- Sound design by Manu Tomillo
- Coordinator: Alexander Damiano Ricci
- Executive producer: Ana Ribera
This project has received funding from CROSS-Sectoral of the Creative Europe Programme.
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