
ACU-017 How To Make A Healthcare Website ADA Compliant with Attorney Rachel Schumont
AcuSprout: Acupuncture Podcast
02/03/21
•38m
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IS YOUR WEBSITE ADA COMPLIANT? GET IT DONE IN 2021!
How do you make sure your website is ADA compliant? That is a huge question with multiple answers and hazy guidelines. In this episode I (Stacey) unpack the topic with attorney Rachel Schumont of Counsel For Wellness, located in California.
I was recently strolling thru Facebookland looking to see if there was anything interesting and topic worthy to dig into with the podcast when I saw that one of the Facebook Aculanders was being sued for ADA non-compliance on his website. He is a solo practitioner. Not a large corporation. It lit the acu-twitterland on FIRE! There were SO many offers of information and help but no one really had any definitive answers or solid solutions other than to hire an attorney. I genuinely think everyone wanted to help him but let’s be real, we really don’t want THAT to happen to us either!
I have been working with Rachel on a series of podcasts to present this Spring about all things legal in an Acupuncture practice. Luckily for us, she was willing to do some digging and able to offer up some education for this podcast.
FIND RACHEL HERE:
INSTAGRAM @COUNSELWELLNESSCOUNSEL FOR WELLNESS WEBSITE
YOU’LL LEARN
- The ADA is one of America's most comprehensive pieces of civil rights legislation that prohibits discrimination and guarantees that people with disabilities have the same opportunities as everyone else to participate in the mainstream of American life -- to enjoy employment opportunities, to purchase goods and services, and to participate in State and local government programs and services. (www.ada.gov)
- Healthcare providers, even solo practices can be sued for ADA non-compliance. (Yes, you too.)
- The best way to ensure your site is compliant is to hire an expert to do an audit.
- Your best practice is to align with WCAG. You can take a look at the Web Content Accessibility Guidelines (WCAG) here. Then, when you can’t understand what the F*** they are talking about, go ahead and hire that expert.
- It is uncertain if your malpractice insurance will cover this if you get sued.You need to check with your carrier.
- Widgets are good but they are not the firewall you are looking for. (See above. Hire an audit.)
- Rachel discusses what happens when you get sued. What can those fines look like and will you have to hire an attorney? (If you are deaf, please reach out to me and I will send you a transcript of the show.)
RESOURCES
- All things ADA.
- All things WCAG.
- Counsel For Wellness
CALL TO ACTION
- If you appreciate this podcast, please leave a review on apple podcasts. Don’t do it for me. Do it so other Acu’s can also access this info!
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Previous Episode

ACU-016 Growing A New Acupuncture Practice with Regan Goodrich LAc.
January 21, 2021
•70m
PLANT SEED, GROW PRACTICE, BE YOU.
Have you thought about how you want to present this medicine to the world? I mean, YOU are the artist of your own life, right? Do you even know the medium of your best communications? Do you write, perform, sink your toes in the mud, ask challenging questions that other people would never utter, or do you sing, do yoga, meditate, or cook? What is the best expression of you that isn’t actually you?
While I cannot crawl through the curious mind of my next guest, I can see how she hiked through the natural world of her own inner landscape to gain a clear expression of what her practice of Chinese Medicine would become. You definitely want to check it out. Her website truly is just an extension of her personality and her newsletters are full of hidden puzzles where curiosity is rewarded with amazing little adventures. Seriously, if you want an example of a newsletter done fun, go sign up! Listen in and enjoy the journey!
TODAY’S GUEST
REGAN GOODRICH MSAOM, LAC., LMT., OWNDER OF SEED ACUPUNCTURE, PORTLAND OR.
Hello! My name is Regan Goodrich. I'm an acupuncturist and massage therapist by trade and a true believer in the human spirit. My hope is to inspire active participation in daily existence, to shift the mundane to something sacred. One million stars had to explode in the exact order in which they did for us to be here and that means you were made for this.
Seed was born from the idea that you already have everything you need to be your own hero. Imagine a giant sequoia tree swaying in the breeze. It all started as a tiny seed, finally taking root under optimal conditions to become its true, majestic form. My mission is to create an experience where you can explore and occupy your body in order to nurture your own unique seed, helping you to root down + sprout into your authenticity, health and well-being. This medicine is slow, steady and celebrates the cycles of life; expansion + contraction.
I use a wide variety of modalities including acupuncture, electro acupuncture, bodywork, herbs, food choices, and movement suggestion to nudge your qi into a dynamic balance. I'm excited to meet you and can't wait to see where our journey will take us.
YOU’LL LEARN
- Why Regan left a contractor position to work for herself.
- Regan explains her patient flow and what she likes about it.
- Let’s talk expansion at year 3. From 3 comes the 10,000 things.
- It is SO important to have someone hold your balloon strings while you get going. Having support is key.
- Starting with a completely blank slate after school? Maybe go to work for someone and learn the business.
- Hang in there, this is a long game!
RESOURCES
- QuickBooks
- Applied Channel Theory (book) *
- CM&F (malpractice insurance)
- Unified Practice
- Evergreen Herbs (Chen Family)
- *"This is an affiliate link and I earn from qualifying purchases. It does not cost you anything to use the link, this is just how I am able to support this podcast and continue to create helpful content.
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Next Episode

ACU-018 Why You Should Join Your State Association, with Beth Howlett DAOM, LAc.
February 18, 2021
•58m
YOUR STATE ASSOCIATION IS SUPERCALIFRAGILISTICEXPIALIDOCIOUS!!
Hey Sprouts! Are you feeling a little lost in all of the legal jazz your state is offering up? Trying to figure out what hoops to jump through and in what order? Not really sure where to find some help?
Did you know that your state association might have the answers you need? They may even have a detailed explanation or road map for you to follow. And even if they don’t, the ASA has mentors to help you!! Don’t know who the ASA is? Listen in to get the 411, then go join your state association. Then volunteer!
TODAY’S GUEST
Dr. Beth Howlett, DAOM, LAc, is the Vice President of Communications and Academic Services and adjunct faculty at Oregon College of Oriental Medicine (OCOM). In addition to leadership and teaching roles in the field of Chinese Medicine, Dr. Howlett also serves as the Education Working Group Co-Chair for the Academic Collaborative for Integrative Health (ACIH) and the Board Chair for the Oregon Collaborative for Integrative Medicine (OCIM).
YOU’LL LEARN
- How Oregon’s University level healthcare programs are championing collaborative systems that other states and organizations can learn from.
- How we keep students linked to their state associations from graduation to start up.
- This can happen at the school level by providing educational resources to students about what state associations have to offer.
- At the state level, welcome emails or letters to new practitioners may be a helpful entry point.
- Schools could host special events on campus around graduation time to onboard the new practitioners and create personal bonds.
- At the ASA level states could be educated on how to create meaningful packets on how to get your business started.
- States need to provide help where information is based on the specificity of the state.
- Part of the bridge program could be on having a granular herbal medicinary and prescribing.
- The Acupuncture Society of Acupuncturists has a mentorship program! The committee chair is Christine Cronin.
- Listen in as Beth gives her top 4 things Acupuncturists do that could bite you in the ass later. (My words, not hers...)
RESOURCES
- National Practitioner Survey: Attitudes and Practices Around Herb Sourcing: LINK
- Oregon Association of Acupuncturists: (OAA): LINK Facebook: LINK
- Oregon Collaborative for Integrative Medicine (OCIM): LINK
- OCOM/Kam Wah Chung Medical Collection Database: LINK
- More about Kam Wah Chung: LINK
- American Society of Acupuncturists (ASA): LINK
- American Society of Acupuncturists State Association list: LINK
WHAT TO DO NOW...
- Join your State Association and maybe even volunteer!! You can forge some pretty helpful relationships this way.
- Be sure to participate in the National Practitioner Survey.
- If your website is not ADA compliant, you need to listen to Episode 016.
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